The Bridge

Omar Sadr

#Reviewing Taliban Narratives

#Reviewing Taliban Narratives

Taliban Narratives, by Professor Thomas Johnson, explores Taliban and U.S. communication cultures by analyzing narratives, propaganda, and stories between 2001-2011. Johnson decodes the Taliban’s master narrative, information operations, target audience, and their propaganda tools such as circulars, shabnamahs (night letters), internet accounts, graffiti, poetry, and chants, which he refers to as cultural artifacts. He argues the Taliban, unlike the U.S. and coalition forces in Afghanistan, have culturally relevant information closer to the values held by the local population. Aiming at changing the emotions and perception of people, Taliban campaigns target rural Afghans by focusing on local issues.